We all have been told in recent time that people have shorter attention spans and as a result, we should be making shorter videos. I think that is not perfectly accurate, and today we’re going to explore why.
So I’m sure all of us have heard over and over again that people have short attention spans and that in order to, to. Fix that there are some things that you should do or something you should already do.
I just want to say this morning, that short attention spans is not the problem that your solving short attention spans is not the problem that you’re solving when you create your videos. And the reason for that is because most of the time it is not really about the people it’s about. It is not the people looking at the video, but it’s about the way in which you create the video.